Genre labels

Most of these labels are 1/2" x 7/8" & a few are 1/2" x 1" & come 1200/roll. Some are 1/2" x 3/4" or 5/8" x 1" which come 1000/roll. Major categories are on the left margin menu.

Public libraries vie with many entities for your market's attention & time. Just about all of them will spend more money on advertising & marketing than your library. The turn in the economy has provided an opportunity to increase your share of the market. Your appeal to the un-employed & the under-employed is strong, because most of your competition charges for their goods & services. You do not charge for your goods & services when used as agreed.

You also have an advantage in obtaining publicity. Tell your area newspaper, radio station, &/ or TV station something newsworthy & they will print or broadcast it for you. Better yet write the copy yourself, or ask another professional to help.

You will attract some inactive patrons, & plenty of people that have not been in a library in ten years. They remember libraries to be quiet, dark, mysterious places where they could not find the items they sought.

The first visit is crucial. This time, you are ready for them. You took the time to teach volunteer aides to label your collection for this new breed of patrons & the old patrons that never learned your call number system.

The patrons immediately see your cheerful genre labels on the book spines. Now they can shop for their Mystery, Romance, Street Lit, Science-fiction, etc. by themselves. Self serve at the library! What will they think of next?

You may hear some of your inactive patrons comment, “Now I won’t have to drive to (that giant library in) the next county or parish, because you have made it easy to use your library.” So, that’s where they’ve been!

They notice that the items are also labeled with the loan term & fine, 3 Day Loan $1/day fine, for example. They will learn to enjoy the shorter term items ASAP & get them back to the library promptly to avoid the fines. They will note any restrictions, disclaimer, warning, & other informative labels to clarify the rules enforced by the library.
2212YBk-Auto.jpg Autobiography label roll(s) 1/2" x 7/8" ylw/blk roll
This Autobiography label is yellow with black print. It is 1/2" tall by 7/8" wide & has 1200 labels per roll.
Quantity   1 - 5     6 - 11     12 - 35     36+  
Price $8.95 $8.50 $7.95 $7.50

2212BkW-Holo7205.gif HOLOCAUST label roll(s) 7/8"x1/2" B&W 1200/roll.
A Winston Churchill quote warns, “Those who do not learn from history are doomed to repeat it”. Label all relevant books, & media with these small (7/8" wide by 1/2" tall) black & white labels & keep the lesson of the Holocaust alive for eternity. 1200 labels/roll.
Quantity   1 - 8     9 - 17     18+  
Price $11.95 $10.95 $9.95